CASE STUDY - EDTECH SAAS
AI-Powered Admission Acceleration for an EdTech SaaS Leader
Predictive Lead Scoring and Next-Best-Action Recommendations. Predict Lead Conversion and Engage with Precision.
Explore the Solution
Predictive Lead Scoring and Next-Best-Action Recommendations. Predict Lead Conversion and Engage with Precision.
Explore the Solution
Industry & Products
Products Used: ASK (AI Insights & Reporting) + Predictive ML Models
Educational institutions face significant hurdles in converting enquiries into enrolled students. Despite offering workflow automation, the client wanted to elevate their product with intelligent insights and outcomes-driven automation.
We integrated AI-powered intelligence into the client's platform to transform their admissions process from reactive to proactive, gut-driven to data-driven.
Real-time analytics and automated insight extraction from CRM activity, lead interactions, and past performance data.
ML models trained on thousands of lead journeys to predict conversion probability and recommend optimal actions.
| KPI | Before | After AI Integration |
|---|---|---|
| Lead-to-Application Conversion | ~12% | 20–28% (+65% lift) |
| Counselor Response Time | 6+ hours | <30 min |
| Follow-up Coverage | <50% | 95%+ automated |
| Decision-making | Gut-driven | Data-driven & proactive |
Conversion Lift
Response Time
Follow-up Coverage
Data-Driven
Result: Faster admissions cycles, higher revenue, and dramatically better student engagement.
Put intelligence at the heart of workflows
Eliminated manual guesswork in lead follow-ups
Empowered management with actionable insight
Automated repetitive tasks so counsellors focus on high-value conversations
Join high-growth EdTech companies that use UTTER.AI to prioritize the right leads, engage at the perfect moment, and accelerate revenue growth. See how predictive lead scoring can work for your team.
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